Document Actions

Standing on unstable grounds: A reexamination of the WLBT-TV case

Journal Article

Steven D. Classen
Critical Studies in Mass Communication
11(1): ( 1991 ) : 73-91


Abstract

This study examines the social and legal struggles surrounding WLBT-TV in Jackson, Mississippi (1964-69) to show how conflicting consumerisms were mediated by legal institutions in an attempt to address social tensions. The article analyzes how the dominant discourses of liberal consumerism often displaced issues of race.